- E-Commerce
- Google Ads
- Shopify
- CRO
Ed’s Plant Shop
Each project encapsulates a unique narrative, showcasing our proficiency in crafting tailored solutions across various industries. From pioneering tech solutions to dynamic digital strategies, our portfolio is a living canvas that reflects the convergence of creativity, technology, and strategic thinking.
Challenges
Ed’s Plant Shop was facing challenges in scaling their business due to:
01
High Customer Acquisition Cost (CAC)
02
Low Conversion Rates
Despite traffic, the website struggled to convert visitors into paying customers.
03
Limited Brand Awareness
The client wanted to expand their customer base beyond New York to other regions.
Solutions
To overcome these challenges, we implemented a customized digital marketing strategy
PPC Campaign Optimization
Re-engineered their Google Ads and social media campaigns with refined targeting and engaging ad creatives to attract plant enthusiasts.
Website Enhancement & CRO
Improved website speed, optimized product pages, and streamlined the checkout process to enhance user experience and increase conversions.
SEO & Content Strategy
Leveraged keyword research and content marketing to improve organic rankings and drive more qualified traffic.
Our Process
Audit & Analysis
Conducted a thorough audit of existing PPC campaigns, website performance, and customer behavior data.
- Week 1
Strategic Implementation
Created a tailored strategy focusing on high-impact PPC and website enhancements.
- Week 2
Continuous Optimization
Monitored performance metrics, adjusted campaigns, and tested new strategies for ongoing improvement.
- Week 3
Technologies Used
Cutting-edge technology stack powering the solution
- Shopify
- Google Ads
- Google Tag Manager
- Tailwind CSS
- Shop Pay
Over the past year and a half, I’ve been working with Abhishek from Ad2box on managing our Google Ads account. Abhishek has been really helpful in creating new campaigns and sorting out technical issues. He’s a friendly and reliable person to work with and has become an extension of our team. Looking forward to continuing our partnership and optimizing our Google Ads further.
EDC
Edward Casano
CEO
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